South Africa's Influencer Marketing Platform

Plan, launch, and manage high-performing influencer campaigns with verified South African creators. Powered by real data and intelligent insights.

Influencer Posts
UGC
Local Creators
Social Listening
Lit Africa influencer marketing platform dashboard showing South African creators, AI sentiment insights, campaign status, engagement metrics, and location-based discovery.
All-in-one Influencer Campaigns

Everything you need to run influencer campaigns in one place.

Discover creators, launch campaigns, manage approvals & payments, and track performance with reporting brands actually use.

✓
Creator discovery
Search by niche, location, audience & more
âš¡
Fast approvals
Review content before it goes live
💳
Payments handled
Track deliverables + payouts in one flow
📈
Performance tracking
ER, reach, sentiment, outcomes
Used by Agencies Brands E-commerce Apps
Campaign overview
New Product Launch
12 creators • 28 deliverables • Gauteng
In flight
Delivered 88%
Avg ER
6.2%
Sentiment
Excellent
Applications
+184 new applications to your campaign

Brands that have worked with us

Trusted by South African teams running influencer campaigns with creators on Lit.

Food Lovers
Hippo.co.za
Pet and Pool and Home
Looters Warehouse
Budget Insurance

Run influencer campaigns end-to-end

Launch, manage, and scale influencer campaigns from a single platform. Lit gives brands and agencies everything they need to brief creators, manage applications, approve content, and track delivery. No more messy spreadsheets or endless back-and-forth.

Create structured briefs: define deliverables, timelines, platforms, and key messages upfront.

Manage applications with ease: review, approve, or decline creators in one place.

Approve content before posting: keep campaigns on-brand and compliant every time.

Track progress in real time: see who’s accepted, submitted, posted, or completed.

Lit influencer campaign management dashboard showing applications, approvals, content submissions, and campaign status
Map view of Cape Town showing clustered influencers with creator profile popup preview

Find Influencers by Location + Radius

Discover creators in specific areas: set a radius, and apply filters (platform, category, budget, audience size, and more).

Build location-perfect shortlists in minutes.

Creator Alerts

Never miss the right creator again. Set your criteria once - location, creator size, age range, categories and more - and Lit will notify you when new influencers join that match. You stay ahead of the curve and reach creators before they're oversubscribed.

Always-on sourcing: build your creator bench automatically.

Hyper-specific criteria: match by size, age, location radius, platform, and more.

Faster launch: new campaigns go live with a ready-to-invite shortlist.

Creator Alerts showing criteria filters (size, age, location) and notifications for new matching influencers
Social Listening feature showing TikTok influencer video with real-time sentiment analysis from comments.

Social Listening

Lit helps agencies and brands track mentions, tags, keywords, and hashtags across influencer content - turning raw comments into sentiment trends, conversation themes, and AI summaries you can act on.

Track comments at scale
Sentiment + themes
Real-time alerts

Create high-performing UGC

Need content for ads, product pages, or social? Lit lets brands and agencies launch a UGC brief in minutes, invite relevant creators, and manage the full workflow end-to-end — from applications to approvals to final delivery.

Launch a brief fast: clear requirements, talking points, deliverables, and deadlines.

Source vetted local creators: find the right faces for your brand and market.

Approvals + usage rights: review content before it's final and keep usage rights clear for paid media.

Lit UGC campaign workflow showing brief creation, creator applications, content approvals, and final delivery

Explore Platforms

Lit is a South African influencer marketing platform that helps agencies and brands run structured influencer campaigns with trusted local creators across leading social platforms.

Why teams choose Lit

Why South African brands and agencies choose Lit

Built for local creator realities, clearer workflows, and campaign-ready data so you can launch faster and report with confidence.

1

Built in South Africa

Designed for the local market, creators, and campaign realities.

2

Authentic local creator network

A vetted pool of creators who understand local culture, language, and audience nuance.

3

Self-service by design

Clear workflows, templates, and structure — built for speed and repeatability.

4

Usage rights for paid media

Every piece of UGC includes clear paid media rights for Meta, TikTok, YouTube, and Google.

5

Simple, transparent pricing

Monthly • No long-term contracts

Upgrade or downgrade anytime. Clear plans that scale from single-brand teams to multi-client agencies.

Verified local creators
Campaign-ready workflows
Clear usage rights
Simple plans. Serious power.

Pricing

Find the perfect fit for your brand or agency and start building better influencer campaigns today.

UGC / Content Only

R900 / month

For brands and agencies sourcing engaging content for paid ads, websites, and social media.

UGC

UGC campaign creation

Creator discovery & shortlisting

2 seats

UGC content usage rights

Secure payments & contracts

Content delivery & approvals

1 hour of platform assistance

 

 

Get Started

Additional charges: 5% commission on creator spend.

Most Popular
Growth

R4 500 / month

Smaller teams testing influencer and UGC campaigns.

UGC Influencer Posts

3 active campaigns per month

20 active creators per month

2 seats

Influencer discovery & shortlisting

Basic performance reporting

Social listening

2 hours of platform assistance

 

 

Get Started

Additional charges: 5% commission on influencer spend.

Scale

R8 500 / month

Active agencies and brands running influencer campaigns regularly.

UGC Influencer Posts

8 active campaigns per month

50 active creators per month

4 seats

Influencer discovery & shortlisting

Advanced performance reporting

Social listening

5 hours of platform assistance

 

 

Get Started

Additional charges: 3.75% commission on influencer spend.

Elite

R15 000 / month

Medium to large agencies and brands managing high campaign volume.

UGC Influencer Posts

Unlimited campaigns per month

Unlimited active creators per month

Unlimited seats

Influencer discovery & shortlisting

Advanced performance reporting

Social listening

Whitelabel / client-facing mode

10 hours of platform assistance

SLA & roadmap input

Get Started

Additional charges: 2.5% commission on influencer spend.

* Lit is a self-service platform. Each plan includes a limited amount of platform assistance. Additional help requires an upgrade or paid overages.

* An active creator is a creator with an accepted offer or deliverable in the current month.

Meet some of our influencers

Lit Influencer

Lit Influencer

Lit Influencer

Lit Influencer

Lit Influencer

Run influencer campaigns with trusted South African creators on a platform built for agencies and brands. Lit helps you connect with the right creators, launch structured campaigns, and scale what works - all with transparency and control.

Latest Influencers

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Support & Guides
All Guides How it Works Travel Guide Become an Affiliate Influence Explained Linking a Platform
Contact Us

Telephone: 011 568 0101

WhatsApp: +27 61 502 1137

Email: [email protected]

Address: Eastlands Office Park, Bentel Avenue, 1st Floor, Regus building, Jansen Park, 1459


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