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Overview

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  • Welcome to Lit
  • How it works
  • Traveller’s Guide to the Lit-verse

Getting Started

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  • Creating an account
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Influencers

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  • Platforms
    • Introduction to Platforms
    • How to create a platform
    • Engagement metrics
    • Influencer Pricing & UGC Pricing Strategies
  • Order Management
    • Understanding the order process
    • Communicating with advertisers during an order
    • Finalizing and completing an order
  • Wallet
    • Manage your wallet
    • Withdrawing earnings (Getting Paid!)
    • Understanding revenue share
    • Revenue statistics explained
    • Become an affiliate
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    • Introduction to Analytics

Advertisers

10
  • Portfolio
    • Manage your portfolio
    • Linking portfolio to your order
  • Ordering Process
    • Ordering a space/campaign
    • Communicating during an order
    • Reviewing and finalizing orders
  • Billing
    • Linking a billing account
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    • Managing recurring charges
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  • Established Metrics
    • Introduction to Established Metrics

Shared

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  • General
    • Content Licensing Options
    • Why was my offer declined?
    • Understanding Influence
  • Messages
    • Using messaging system
    • Reporting and addressing issues
  • Ratings
    • How to rate a collaboration
    • Understanding how ratings impact future interactions
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    • Understanding the status of an order

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  • Basic overview of Lit
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    • Basic overview of Lit
    • Campaigns
      • Campaign Invitations
      • Being Accepted into a Campaign
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Basic overview of Lit

Welcome to Lit!

Lit is a platform that helps brands and content creators, such as yourself, connect to create authentic and meaningful content promoting the brand’s products or services.

Examples of such collaborations are:

  • a TikTok, Instagram, YouTube or Facebook video showcasing a brand’s new product
  • an update to your Insta Stories with a picture or video of the product or service
  • a post to your WhatsApp community, or even a discussion of the product on your podcast

We cater for nearly every social media platform so whatever social media account you have we can help you monetize it.

The first step is creating your Lit profile. Once done, add in your social media platforms. When your account has been vetted and approved, you will be visible to brands that create campaigns on our platform. It’s important to note that you have to wait for brands to invite you to campaigns and that you cannot initiate contact with brands. Therefore its important to make sure your profile is set up correctly and your pricing is right. Don’t worry, we will go over those details in other videos.

When brands create campaigns on Lit they may choose to invite you to their campaign. Once that happens you will receive a notification from Lit – either by email, text message, call or WhatsApp message. Your next step would be to put in an offer – this is your price to create the content specified in the brief.

If the brand accepts your offer, you are officially included in the campaign. The brand may reject your offer. The brand may also send you a counter-offer or request more details.

When you are fully accepted into a campaign, the brand will communicate with you on Lit in order to finalize the creative direction of your content. When both parties are satisfied, you go ahead and create the content.

Before posting the content live to your social media account approval is required from the brand. It’s at this point that the brand may request edits. Once both parties are happy you may go ahead and post the content.

When done, the brand will release the funds to your Lit wallet. You may then request a payout with the Lit team.

Payouts take up to three days to complete. We look forward to helping you monetize your platforms!

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Updated on March 13, 2025

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Lit Documentation

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